I have just started my blog about tell a friend applications and viral marketing in general. I will be sharing my blog launch formula in the coming days so please stay tuned. As part of that 'formula', keyword research is obviously important. This is where Micro Niche Finder comes into play. It is a very powerful piece of software. You see, in the Internet Marketing field it is always difficult to find unexplored niches, mainly because people in the Internet Marketing field know what they are doing and probably use tools such as Micro Niche Finder (which IMHO is the best on the market). Anyway, apart from the obvious ' tell a friend ' keyword, I discovered these potential gems this morning:

" tell a friend script ","300","81600","0.69"
" tell a friend code ","90","6810","0.47"
" tell a friend php ","90","12800","0.61"

The great thing about Micro Niche Finder is that it tells you the number of monthly searches for any term, the number of EXACT matches for that term i.e. the number of competing sites. It also tells you the cost per click for the number 1 position. This is what makes these terms particularly interesting for me and thanks to Micro Niche Finder I know there are plenty more. You see, I know my salesletter will convert at around 5%-10%, once I have finished split testing and tweaking, prior to the launch on May 30th. This puts my acquisition cost per customer at somewhere around $6.90 to $13.80. Considering that I am planning to pay my affiliates $23.50 PER MONTH for every customer they bring in, you can see the market potential for this. It is going to be a VERY attractive financial proposition for my affiliates. In truth, I am very happy, because there are more undiscovered niches in tell a friend, word of mouth, referal marketing, viral marketing, in fact, it is quite a big list, once you start to brainstorm. So, please follow the links to discover:

1. A brand new tell a friend code.
2. An exciting affiliate opportunity.
3. A fantastic niche finding tool.

Wishing you heaps of success and lots of new ' friends '.

Technorati Tags: tell a friend html script, tell a friend flash, tell a friend king, tell a friend pro, tell a friend script, tell a friend cgi script, refer a friend script, script for tell a friend, script send email to a friend, tell a friend code, tell a friend php, tell a friend service, refer a friend software, refer a friend marketing

I have just completed a post here about the awesome power of viral marketing. I have shown three examples of videos that have been watched over 1,000,000 times apiece!! In fact, one video has been viewed over 60,000,000 times on its own! The perfect example of friends telling friends. Mind you, those friends have been told for a very good resaon, as the up skirt shots (sorry girls) are hilarious (and yes I admit, quite sexy), as is the evolution of dance. But that is not the reason for this post.

When video first came online it was relatively easy to get your videos on page 1 in Google. Then of course, everyone started to do it and Google changed their algorithm. It then became a lot harder to get your video on page 1 and you had to do a whole heap of other stuff, including probably the hardest of all, namely getting your video popular first, without the aid of a page 1 listing.

Then Google bought YouTube. It took a while, but Google looks after Google.

Things have changed my friend, (this week!), just look at this for evidence:

If you click on the image, the full size image will open in a new window. There you have it. My two videos occupying no. 1 AND no. 2 spot for a lucrative search term. There are many more examples I can show you, but I'm not going to give all my secrets away here.

Tell you what I'll do though, if you sign up for the pre launch list at TellAFriendzy (it's free), I will tell you the exact steps I took to achieve these spectacular results. Sign up today!!

Technorati Tags: tell a friend, tell a friend forms for marketing, tell a friend email, free tell a friend, tell a friend script, viral marketing, viral marketing examples, viral marketing and sports, viral marketing campaign, marketing viral, online viral marketing, viral marketing software, word of mouth marketing, word of mouth

As a webmaster you know that it would be a great thing if you could get every visitor to 'tell a friend' about your web-site. Basically it would mean that for every 'told friend' you would be getting a FREE visitor, even better, one that had been 'pre-sold' to a certain degree, because their friend had recommended, or pre-sold, your site.

Even better if that friend told friends and not just a 'friend'.

But how on Earth do you achieve this? Because in theory, it is possible to create a self perpetuating money machine, if you can get each visitor telling more than 1 friend about your site. Actually, it's a little more complicated that that, because each visitor has to generate more than 1 visitor (and not all the people he/she recommends will end up visiting the site).

So, how on Earth do you achieve all that? Basically, what you need to do is to get every visitor to tell not just one friend, but many friends.

Assuming that most of those 'many' friends then come along and visit and then go on to become recommenders themselves, then you really have hit the jackpot. BUt how on Earth do you get people to not just tell ONE friend, but tell many friends? How do you encourage word of mouth marketing? We all know it's the best viral marketing out there, but it is just so hard to do.

The answer is incentive.

Yes, What's In It For Me? Is the old FM radio station and it's still playing nice and loudly today. If you can offer your visitors incentives to tell their friends, then assuming that the incentive is something that they desire, they will tell their friend. Give them more desirable incentives to tell more friends and they will tell more friends. It's as simple as that.

But not quite.

The incentives have to be incremental. It is no good if you say, for example, tell 5 friends and get this, most people will be put off by having to input 5 addresses. However, if the incentives are incremental, for example, tell one friend and get this, tell two friends and get this as well, tell three friends and get this as well, and so on. I'm sure you get the idea, it is not just incentive that works, it is the incremental incentive that is the magic ingredient in this formula.

Do that right and yes indeed, you have created a self perpetuating money making machine.

If you would like to add the power of word of mouth marketing to your site then you need the all new tell a friend application that dramatically increases the viral marketing appeal of any web-site. Investigate Today!

Technorati Tags: tell a friend, tell a friend forms for marketing, tell a friend email, free tell a friend, tell a friend script, viral marketing, viral marketing examples, viral marketing and sports, viral marketing campaign, marketing viral, online viral marketing, viral marketing software, word of mouth marketing, word of mouth

Just to let you know that I have started a new word of mouth marketing blog. If you are interested in harnessing ' word of mouth ', that incredible viral force, I suggest you take a look. I will also be sharing my 'blog launch' formula in the next few days, so pop back for that too (or subscribe to the feed or the 366 tips).

This morning I was reviewing my year to date figures on one of my sites and this headline stuck out at me. Why? Every keyword was worth just about 3.5 visitors each. Boy!! I hope you've got your long tail keyword strategy in place because otherwise you are sunk. Here's a quick example:

You can see quite clearly that year on year, the number of searches for 'anniversary gifts' is reducing. How can this be so? Especially when the number of SEARCHERS is increasing year on year. The answer my friend is in the long tail, searchers are becoming more sophisticated, more honed. They know that if they just type in 'anniversary gifts' they will get GENERAL results. They have learned that if they are really looking for ' paper gifts for first anniversary ' then that's what they should key into Google.

Give this some thought when you're planning your web-site strategy. Long tail is definitely where you want to be in the future.

Technorati Tags: google, google search, google secrets, interesting facts, search campaigns, search engines, visitors per day, google secerets

http://friendfeed.com/allenjesson, another great resource. Basically you can combine your Twitter, Digg, Blogger and YouTube feeds to create one.

http://friendfeed.com/allenjesson?format=atom&auth=8PBA2vGxdbiqrhId

Yes, of course, that means you can then submit this new feed to the RSS Aggregators. Simply submit your new feed using http://allenkno.ws/and-recommends/RSS and you've just created a lot of link love to every one of your bookmarks/sites/twitters contained within the feed.

You should also know that I also use http://allenkno.ws/and-recommends/RSS2. Don't be put off by the name, these guys know their stuff. I use both RSS submission services, usually alternating. Thought you should know.

Technorati Tags: atom, blogger, rss, rss aggregators, Social Bookmarking, twitter

Everyone knows that social bookmarking is an important SEO strategy. But what a lot of people fail to realize is that their social bookmarking pages also need a lot of loving. Do this two ways:

1. Most social bookmarking sites allow you to publish a RSS feed of your page. i.e.

http://www.blinklist.com/sankararao/rss.xml
http://www.diigo.com/rss/user/Sankararao
http://feeds.delicious.com/rss/allenjesson

Simply submit these feeds using http://allenkno.ws/and-recommends/RSS and you've just created a lot of love to every one of your bookmarks.

2. The other important thing to do is to give a little link love to your actual bookmark page as well, i.e.:

http://del.icio.us/allenjesson

You can hyperlink using a target keyword or leave it 'natural', as I've done. Just mention it in your blog, then it will become part of your RSS feed, then that will get submitted to all and sundry because you've already submitted your blog's RSS feed using http://allenkno.ws/and-recommends/RSS, hadn't you? I'm sure you get the idea.

There you go. Two great little tips to dramatically increase your link love. Over to you.

Technorati Tags: rss, social bookmarking, link, links, linking, link love

To be honest, Google is quite happy to reveal a lot of it's secrets, all you need is to install Google Analytics (it's free). For example, I was reviewing one of my sites earlier today and these are the 'Google secrets' I discovered:

1. Year to date I have had 141,228 Visits, 274,099 Pageviews @ 1.94 Pages/Visit.

2. The site is growing nice and steady and has reached around 2,000 visitors per day. It is certainly trending in the right direction.

3. But to me, these are the most interesting facts, the 'Google secrets' that will probably relate to your site too. This is where my traffic comes from:

18.96% Direct Traffic
13.29% Referring Sites
67.75% Search Engines

So, 67.75% = 95,684 visitors but Google sent 48,960 of those visitors, so in short, Google is responsible for around 35% of my TOTAL traffic. I'll repeat that, directly from Google Search, I get 35% of my TOTAL traffic. When you add in the effect that has on the direct traffic and referring sites, I conservatively estimate that Google Search is responsible for at least 50% of my total traffic.

That is the Google secret I wanted to share with you. If you are not targeting your search campaigns SPECIFICALLY at Google, then at least 50% of your efforts are being wasted.

The other important point to realize is that these 90 odd thousand visitors came from just about 30,000 DIFFERENT search terms. So, if you haven't got a long tail keyword strategy in place then you are in trouble. Please see No 1 in 48 hours for more details.

Finally, if you haven't got Google Analytics installed then you are playing with one hand behind your back and yes, you are definitely wearing a blindfold…

Technorati Tags: google, google search, google secrets, interesting facts, search campaigns, search engines, visitors per day, google secerets

Every seasoned marketer knows that viral word of mouth traffic is the cheapest {and best} traffic to get, because it is FREE and it always comes with a recommendation (from a friend or colleague). The traffic is always 'pre-sold' to some degree. That is what makes viral word of mouth traffic so powerful and so desirable. It is some of the best, most juiciest viral traffic available on the planet.

The only problem is: How on Earth do you create viral traffic? It is very hard to do.

That is why we 'invented' TELLAFRIENDZY. It is specifically designed to ENCOURAGE word of mouth marketing, the most lucrative traffic of all (because it is 'pre-sold').

TELLAFRIENDZY works because it solves five of the MAJOR flaws in current TELL A FRIEND applications. It is not rocket science, but IT is a MUCH BETTER mouse trap. Let's recap on what makes the current Tell A Friend applications fail miserably (or at least not work as they should):

1. Without an incentive, visitors rarely 'tell a friend'.
2. If you do offer an incentive, visitors input false e-mail addresses to gain any incentives that may be offered for 'spreading' the word. If they don't use false email addresses then they use other e-mail addresses that they control (resulting in ZERO extra visitors to your web-site).
3. You have no way of knowing if any recommended visitors ACTUALLY show up and visit your site.
4. Recommenders have no incentive to tell more people. Most of the current TELL A FRIEND applications will work and deliver the free gift, even if only ONE email address is completed.
5. Current Tell A Friend applications don't have the potential to make your web-site a perpetual money machine (no exaggeration, if you can get 1 visitor to recommend 1.+ visitors and those visitors then recommend 1.+ visitors, congratulations, you have a PERPETUAL MONEY MACHINE).

That is what TELLAFRIENDZY does (and it will do it for your web-site, no matter what niche you're in). It solves every one of these five issues. It will turn your web-site into a VIRAL monster, with visitors ever expanding your site by WORD OF MOUTH.

We don't launch until May 30th but let me tell you, TELLAFRIENDZY has a LOT under the bonnet. Don't miss out on the pre-launch specials either, sign up today!

Now You Know What's Making Them Tell A Friend…

Technorati Tags: money machine, word of mouth, word of mouth marketing, tell a friend, tellafriend, tell-a-friend, viral, viral marketing

If you've been following this blog, you will know that I have been conducting a live experiment to see if I could conquer Google for two chosen search terms. The full story can be found here. I am very interested in the results achieved IN LESS THAN 1 week and I am seriously considering reshaping my marketing efforts based on these findings. At the start of this process, I had neither links to these keywords or rankings for these keywords in Google. So, after LESS than 1 week I have:

For paper gifts for first anniversary (campaign started 4th May 2008):

2 out of 10 page 1 listings (20%)
Around 87 links listed in Google

For funny 50th birthday poem (campaign started 7th May 2008):

3 out of 10 page 1 listings (30%)
Around 150 links listed in Google

It's been a resounding success!! With those links sitting there my pages will drift upwards in the coming weeks and I am confident that I will have positions 1, 2 and 3 within the fortnight. The other (so far) unspoken benefit is that all these links only go to strengthen my sites as a whole. The more links you have pointing to your site the bigger the authority you are. As we speak there will be unseen benefits for other keywords from these efforts. For example, I also have 2 out of the top 10 on Google for one of the 'nested' keywords i.e. 50th birthday poem.

This is what has got me interested. By using Micro Niche Finder I know I can identify sweet little niches that I can dominate. This is not spam or black hat, just good old fashioned SEO, giving Google what it wants; fresh, updated, keyword focused content.

To finish off these campaigns I will complete a round of social bookmarking (I'll show you how that is done QUICKLY in the coming days).

In the meantime, I have created a Squidoo Lens that focuses on a funny 50th birthday poem. I've also submitted the RSS feed to my favorite RSS aggregators using RSS Feed Submit i.e.

http://www.squidoo.com/xml/syndicate_lens/funny_50th_birthday_poem

That's about it. I hope you've enjoyed this little experience, I know I have.

Technorati Tags: 50th birthday poem, anniversary campaign, funny 50th birthday poem, google, paper gifts, rss aggregators, rss feeds, conquer google