May 19, 2008
Blog Launch Formula
There's a lot of talk here about how long it takes to launch a blog. Having just launched my blog for my new tell a friend application, I thought it would be useful to share the exact steps that I have taken, along with my time estimate of how long each step should take.
It is important to note here that after completing my keyword research with Micro Niche Finder, I quickly ascertained that the ' tell a friend ' market had been well picked over by other Internet Marketers, so I have no great hopes of generating any decent traffic through the search engines.
This blog needs another strategy entirely.
Given the fact that the ' refer a friend ' market is so competitive (Micro Niche Finder highlighted quickly that there was not enough searches for the amount of competition) I am surprised that only 3% of online retailers have a tell a friend application installed. To be honest, that is why I designed tellafriendzy in the first place, as my initial assessment of the market showed that ALL of the current applications had flaws in them and didn't do what they were supposed to do, namely generate frenzied word of mouth and viral marketing traffic. The ultimate aim of tellafriendzy is to create an unstoppable stream of traffic to ANY web-site (please see site for more details). Anyway, as you can see, considering it was only launched last week, traffic has started to grow quite nicely (for a brand new domain that is in pre-launch).
I am also pleased with the number of mentions in Google and as of this morning, there are 155 mentions of Tellafriendzy in Google:
Results 1 - 10 of about 155 for tellafriendzy
OK, here's EXACTLY what I did (or will do):
| Task | HowLong? |
| 1. Keyword Research using Micro Niche Finder and Domain Purchase | 1 hour |
| 2. Installed a Wordpress blog using Semiologic Pro (comes with so much already installed time taken to upload plug ins dramatically reduced from normal Wordpress blog. Pricey but if you're making lots, then worth it). |
30 minutes |
| 3. Installed two tag plug ins, changed the permalinks to /%category%/%postname%/,inserted my ping list, inserted header. |
30 minutes |
| 4. Created my Feedburner feed and submitted RSS feeds once posts had been completed. Also added my Buzzboost to display on this site (see sidebar to your right). |
30 minutes |
| 5. Inserted sign up form using Aweber | 30 minutes |
| 6. Installed Google Analytics and submitted Google Sitemap | 20 minutes |
| 7. Set up RSS Bookmarker to take care of my social bookmarking. Could also have used AutoSocialPoster* |
30 minutes |
| 8. Claimed my blog at Technorati. Also submitted to Bumpzee and BlogCatalog. |
15 minutes |
| 9. Wrote 5 unique articles and posted on blog. Submitted same articles to Ezine + Article Marketer (can be outsourced) |
3 hours |
| 10. Installed WP-O-Matic to publish my internet marketing RSS feed on the tellafriendzy site |
30 minutes |
| 11. Started a low budget PPC campaign on Yahoo for selected keywords. |
2 hours |
| 12. Created a video and posted to video distribution sites. Also posted video on my site. Also bookmarked video by adding video RSS Feed to RSS Bookmarker. |
2 hours |
| 13. Linked to blog from 4 of my other blogs, including 2 of my blogger blogs. Added FAQ, privacy and contact pages to my site. |
1 hour |
| 14. Added my site to 3waylinks.net. Submitted RSS feeds. | 10 minutes |
| 15. Completely rewrote 25 PLR articles and set them up for sporadic posting over the next month or so. Submitted those too. |
8 hours |
| 16. Submitted site to directories using a directory submission service |
30 minutes |
| 17. Wrote and submitted a press release | 1 hour |
| 18. Wrote and submitted various classified ads | 2 hours |
| 19. (Potential to buy links but Google may frown on this practice. Buyer beware!) |
1 hour |
| 20. Forum posting (genuine, not Spam), include Warrior Forum Special Offer |
5 hours |
| 21. Installed ad tracking codes on certain campaigns to measure return on time/money invested |
1 hour |
| 22. Rifle shot approach to top listings in Google and other target sites, contacting each site individually and exploring advertising/joint venture opportunities. |
5 hours |
|
TOTAL, give or take |
40 hours |
* Please note that it takes about 5 minutes per account
to register for each social bookmarking sites. So, if you don't have any
accounts set up as yet, please allow yourself around 3 hours to set up 30 odd
accounts.
If you would like any of these steps expanded upon, just leave a comment and I will create a pdf or video so everyone can learn too.
I am also available for 1 on 1 coaching if you need any help with this. Please e-mail allenjesson AT bigpond.com with 1 ON 1 COACHING in the title. Thanks, Allen
Technorati Tags: blog launch, decent traffic, domain purchase, exact steps, google results, internet marketers, time estimate
Allen JessonPoet and Intrepreneur
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